Life as an Internet Entrepreneur

Switchback Entrepreneurial Planning Switchback Entrepreneurial Planning

In case you don’t know what a switchback is, it’s a road that swings sharply in one direction, and then sharply back in the opposite direction. You may be thinking this is going to be yet another lecture about finding one thing and sticking with it and not jumping around switching business models every other week… or day…err…... 

Heroes and Villains Heroes and Villains

As our nation pauses to reflect on the events that occurred a decade ago, we are reminded of the qualities that define us as humans and leaders.   Standing up in bravery during a time of utter chaos is not an uncommon.  The heart of humanity does tend to pull together time and again, so history has proven. The tragedy of that event will never be... 

Skype Outage – December 22, 2010 Skype Outage – December 22, 2010

Like most online entrepreneurs, Skype is a staple of my business and one of my first logins everyday after having my 2nd cup of coffee.  🙂  Today, I was relieved to learn that the problem is not related to Skype hackers or phishers … a rising trend on Skype. After being unable to login through the client interface, I immediately went to the website... 

Email Marketing and Your Business Email Marketing and Your Business

Email marketing came of age after direct marketing practitioners realized that their methods of engaging customers with postal mail could be applied to the Internet.  For those who are unclear about what email marketing is, it is using email to promote offers and/or obtain new customers.  Reports have proven that this is the next best marketing technique... 

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Marketing and Branding Your Business

Social Monkey Automates Building Backlinks for SEO! Social Monkey Automates Building Backlinks for SEO!

Building backlinks to your pages is an essential part of SEO (short for Search Engine Optimization) for two reasons. The first reason is that it helps your pages get indexed faster, which is very important because you want the search engines to find them as soon as possible and crawl them regularly. The second reason is that it helps your pages get... 

SEO and Watching Paint Dry SEO and Watching Paint Dry

We joke about watching paint dry when time seems to move too slowly but, believe it or not, this is an actual role for which people are paid.  Duties include touching the painted item to ensure that it is dry.  What does this have to do with businss and online income?  Read on… Many people put up pretty websites and expect immediate results. ... 

Facebook Taking Heat Over Privacy Policy Changes Facebook Taking Heat Over Privacy Policy Changes

Social networking is a great way to connect with prospects and friends.  Over the past few months, there have been a lot of internet marketers advising that Facebook is a better advertising spot than Google.  When you must advertise, it is good to have choices where your ads will be targeted but has Facebook gone too far to serve up data for their... 

Is Television Really Bad for the Mind? Is Television Really Bad for the Mind?

At a recent networking meeting, the presenter included bullet items of methods they used to enhance their business lead generation on their slide presentation. One of the items on the list was to watch TV. This is a tactic they use to become part of the social conversation. As counter-intuitive as it may seem, watching television during prime time hours... 

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Business Basics

Free Programs and Fine Print Free Programs and Fine Print

Yep! It happened again today. I was invited by a Skype friend to look into a free program. Their claim was that it was free to join and I would not have to pay anything to earn money. I’ve been around the internet long enough to not believe claims of overnight wealth and to distrust “free” joins but I indulged their request to click on the link... 

Don’t Should on Yourself! Don’t Should on Yourself!

A wise man with whom I worked during my earlier years once came up with a profound New Year’s resolution at our annual marketing support meeting.  The entire group laughed out loud when he said his resolution was to never say “it should work” again. There does seem to be a resurgence of people not thinking through the answers to questions that... 

Email Marketing and Your Business Email Marketing and Your Business

Email marketing came of age after direct marketing practitioners realized that their methods of engaging customers with postal mail could be applied to the Internet.  For those who are unclear about what email marketing is, it is using email to promote offers and/or obtain new customers.  Reports have proven that this is the next best marketing technique... 

Are You Email Marketing or Spamming? Are You Email Marketing or Spamming?

Email marketing is a proven method of developing a relationship with your customers and, if that relationship is properly developed and nurtured, a way to generate affiliate cash flow when you need it.  All that is well and good, but when your opt-out doesn’t result in being opted out, email marketing campaigns can result in driving business away. One... 

Zoom in on Zettabytes Zoom in on Zettabytes

Most of us don’t think twice about what is involved in maintaining the platforms the Social Networking and Social Bookmarking potpourri of sites that we use each day in our online businesses.  These days, the focus is mostly on Twitter, Facebook and YouTube.  Other useful sites are LinkedIn, StumbleUpon, Flickr, MySpace, and Last.fm … to name... 

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