How to Create Blog Content that Attracts Subscribers

January 17, 2012 by  
Filed under PLR Products

The goal for any blog is to build a following. There are many different ways to attract new visitors to your blog, but convincing them to become repeat readers and subscribers requires one thing – great content.

Some of the results of more subscribers are:

· More profitability. Whether you are selling your own products and services, promoting affiliate products, or selling advertising, regular readers are more likely to buy from you.

· More social sharing. Your subscribers will be the first to Tweet, Like, and +1 your posts.

· More social proof. It’s natural for people to follow the crowd and the more followers you have the more follow worthy you become.

· A built-in audience. There’s something particularly satisfying about knowing that when you’ve taken the time and effort to produce a quality post, there are subscribers waiting to read it.

Crowd having fun

Here are some tips on creating subscribe-worthy content.

Find Your Voice and Communicate it Consistently

Articles that reflect your personality will connect with your audience. They’ll enjoy reading your content because it reflects who you are and what you’re about. People who feel a more personal connection and who can relate to you and your writing will be more likely to subscribe.

If you outsource any of your content, be careful not to give up your voice. Carefully select a ghostwriter who can write in your voice. Alternatively you can have your writer do the research and provide just an outline so you can finish the post yourself, in your own voice. And of course, when using PLR modify the articles to fit your personality and writing style.

Pay Attention to the Numbers

As you’re writing content for your blog pay attention to the blog posts that get the most traffic. Look at which blog posts are linked to most often and also how many comments they receive. Finally, use analytics to determine which keywords are bringing visitors to your site. The numbers indicated which content fits your audience and will help you gain subscribers.

Provide Value

Try to create content that provides consistent value. Value can be in the form of entertainment, information and education, or resources. For example, if your website is about organization and time management, checklists and how-to videos might provide excellent value to your readers. The more you can become a constant source of value, the more people will subscribe to your blog. They want to have immediate and easy access to all the information you create and share.

Present Yourself as a Credible Authority

Think about the blogs that you subscribe to. Chances are you subscribe to them at least in part because you trust the information they’re providing you. You consider the authors to be experts in their topic. As a blogger you can gain the same credibility and following by establishing yourself as an expert in your chosen field. Build authority by:

· Speaking confidently about your topic.

· Connecting with experts in your industry.

· Quoting relevant data and resources when appropriate.

· Recommending quality products and services.

· Creating an easy to use and read blog.

· Providing thoughtful responses to your commenters.

· Showing how much you enjoy your blog, topic, readers and audience.

Creating content that readers will subscribe to is part science, part passion, and part attention to detail. Create a content plan that reflects your audience’s needs and interests, pay attention to their feedback and the data, and most of all put your whole self into your blog. The subscribers will follow.

Guest Author

attract subscribersLinda Stacy offers blogging and PLR tips and resources at LindaStacy.com.

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PLR WordPress Websites … Turn Key or Not?

April 25, 2010 by  
Filed under Featured, PLR Products

PLR WordPress Websites are used by internet marketers as a way to get a site online quickly.  If you’ve ever worked with them in the past and have an interest in learning the underlying technologies that make a website work, the instructions and a little time are more than adequate.

Everyone working on the internet must be aware of the rising popularity of WordPress.   If you aren’t, feel free to contact me to learn more about how you can leverage this amazing software for your websites, beyond the traditional blog.

PLR WordPress Under the Covers

WordPress Websites require knowledge of more than simple HTML to set up correctly.  WordPress is a Content Management System (CMS) that uses databases for content storage and PHP scripts to access that content for presentation on a website.  Learning how things all work together can be a rewarding journey if you like knowing how things work.  If you have limited experience with technology and become impatient when things don’t go as expected, your project can be less than fun.

PLR WordPressThe whole idea of PLR is that you can purchase content, slightly modify it, and put it up as your own.  This permits the ability to begin creating a web presence with a minimum of effort and can also save on expense of hiring someone who can adequately translate your vision into a functional website for a product or service launch.  If your goal is to monetize a site quickly and you lack the base technical skills you need to read into the instructions,  you are likely to be confounded by a PLR WordPress Website purchase.

PLR wordpress products will give you all of the information that you need about installation, usage and reselling privileges.  There are some generalized guidelines but PLR products do have differences so reading the license for your new software is advisable.

PLR WordPress Database and Security Matters

A simple WordPress installation creates 11 tables, at this time.  WordPress requires that certain things are set up in order for the software to operate correctly.  These specialized data are stored in various tables within the site database.  The list of items includes a site URL and blog URL, if it is different.

While reviewing the installation script for a recent project, I saw that the PLR WordPress Product had altered the standard WordPress Installation script, apparently in an effort to bypass the need to make these changes in the database.  All things being equal, uploading the database export to the destination database on my client’s servers was easy.  As I analyzed the data that was stored in the tables, however, I realized that the instructions lacked very important information for truly owning the site and its data.

Another observation that I made about the PLR wordpress setup script was that it didn’t follow secure WordPress Website installation practices that have been recommended for more than two years.  As we are all painfully aware, website security is critical … especially if it is a source of income for you.

A new user of WordPress, who may have been misled into believing it is a one-click install would not have known what to look for, let alone how to change it.

PLR WordPress Setup

No one that I know puts up a website, WordPress or otherwise, just for the sake of having a website alone.  At least I hope not!  :)   The whole idea of having a website is that you want traffic to your site so you can share some specialized knowledge, build authority in a niche or campaign about products and services that you might be offering.  Once again, knowing what settings affect the visibility of your new WordPress website are the key.

The PLR wordpress software package that needed to be installed did not have the privacy settings nor ping list optimized for broad access to the new site.  Indeed, the website was up as predicted but nothing in the installation instructions addressed these critical and necessary changes so it could be found through organic searches and paid advertising campaigns.

The Virtually Marj Service team uses standardized procedure for optimizing settings, as well as a standard list of plugins for analyzing and improving traffic to the site.  This is our “secret sauce” so I won’t be laying all of that out for you here but if you’d like to know more about that, you can contact me.

To PLR or Not to PLR, that is the question

PLR WordPress Products are a great way to jump start your business and niche websites. I’m grateful that people take the time to create them.  As with all business decisions, choosing the “right tool for the job” is an important step along the way.  As for PLR WordPress Websites, they are not recommended for people who do not have the underlying wordpress skills that will allow them to read between the lines of the instructions or who don’t have staff to make them work properly as a business building tool

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