Ready … Set … Goals!

As you’re taking down the tree and visiting relatives are checking the status of their flights back home, it is clear that another holiday season is winding down. Like it or not, another year has passed and it is time to think about how to make your next year the best one you’ve had, so far.

You work hard every day to build your business but, if you don’t feel your business is where it ought to be, it may be due to the fact that you’ve been so swept up with tactical matters that you haven’t really stopped to consider what it is that you really want. With that list in front of you, you are ready to set some goals.

Goal setting for your small business owners requires both imagination and foresight. Here are some great questions you can use to organize your thinking for a goal setting exercise:

1. What do you want to change?
2. Where will this change take your business?
3. Why do you want to change now?
4. What do you need to do to make the change?
5. When do you want the change to take effect?
6. How will this change improve your business?
7. What happens after you’re there?

This sort of brainstorming can help you whether your goals are business or personal and envisioning goals in this way guides you to think strategically. Putting things in a list can actually help you find related goals, or goals that need to be done in sequence, so you can economize on the resources needed to accomplish them too.

Setting goals may seem like a daunting task but it is a necessary step in setting the course for advancing progress. As John F. Kennedy said:

“Effort and courage are not enough without purpose and direction.”

So think SMART when you think of goal setting.

S is for Specific

If your goals are specific, you have a much better chance of achieving them. So, for each of your items on the list, answer these questions:

Who: Who is involved?

What: What will be accomplished?

Where: Identify the location where work will take place.

When: Establish a time frame.

Which: Identify essential and constraining factors.

Why: Specific reasons and benefits of the accomplished goals.

M is for Measurable

Establish tangible criteria for measuring progress toward the goal’s attainment. Each milestone is a point of potential exhilaration that motivates you to continue. When verifying that you have set measurable criteria, ask yourself questions like:

How much?

How many?

How will I know when it is done?

A is for Attainable

This is where the priorities or the “why do it at all” questions help. If you have items on your list that really matter, you can find ways to accomplish them. Your dedication to accomplishing these goals will drive you to develop attitudes, abilities, skills, and the financial resources necessary to reach them.

If your goals seem far from reach, remember that you have the ability to make them attainable by growing and expanding to match them. Each time you do what you previously believed could not be accomplished, you are improving your self-image, which allows you to feel worthy of the rewards that reaching your goals can give.

R is for Realistic

Choose goals that are representative of substantial progress and include objectives toward which you are both willing and able to work. It isn’t necessarily true that your goals must be set low in order for them to be realistic. You are at the helm of your own ship, after all.

T is for Tangible

Your goals ought to be something you can experience with one of the five senses. If you must have an intangible goal, like one that is tied to self-improvement, relate it to a tangible one through offering yourself a reward that you can experience.

Remember that none of your goals are cast in stone. If you are persistently evaluating outcomes while working toward them, you may find adjacent goals that actually will bring greater improvements for your lifestyle or business. When this happens, go back to your list and adjust it accordingly.

While it is important to work toward things that you need, if these things are not what you want, you’re far less likely to accomplish your goals. Ultimately, you must WANT something in order to take ACTION to acquire it. This is where my favorite mindset philosophy comes in: DREAM – DO – HAVE.

Dare to DREAM so you will DO what is necessary to HAVE your dreams come true!

Thank you for your readership, always, and here’s wishing each of you a Happy and Prosperous New Year!

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